Welcome to join a webinar/talk about Ethical AI for Immersive Technologies.
Date and time: 26 January 2026 13-14 (CET, Swedish time)
AI is rapidly accelerating the development of immersive solutions across cultural heritage, tourism, education, and the creative industries. This growth presents remarkable opportunities for personalisation, accessibility, and new forms of human–technology interaction. At the same time, it raises essential ethical challenges related to bias, data governance, transparency, accountability, and long-term sustainability.
In this talk, Prof. Marcus Liwicki will explore how AI can make immersive technologies (AR, VR, XR) more engaging, accessible, and personalised, while also discussing the risks, blind spots, and responsibilities that come with such innovation. Through real examples and ongoing research, he will show how organisations, regions, and SMEs can develop immersive AI-driven solutions that are not only cutting-edge, but also transparent, inclusive, and aligned with European societal values.
Participants will gain an actionable understanding of how to navigate the ethical landscape of immersive AI and how to leverage responsible innovation as a competitive advantage in real-world applications.
Speaker profile: https://www.ltu.se/en/staff/m/marcus-liwicki
Talk Duration: 1 hour (40 min talk / 20 min QA)
Sign in latest 23 January on https://forms.gle/YPV1pecq2nfoqdGz6 or send an e-mail to Eila.Seppanen@lapinamk.fi
The event is organised by the CIRCUIT project, financed by the Interreg Aurora programme.
